Adalta is an established accountancy firm in France, looking to rebrand. We create
the brand name, Adalta, a name with rhythmic, dynamic sounding, from Latin “ad” (“objective” or “tend towards”) and “alta” (“high” in Latin), giving a sense of ambition, establishment and purpose.
The brand name features a typography-based logo, with a solid and unique layout designed to resonate high professionalism and reliability.
FAKT PRO BLOND
To give a dynamic finishing and to balance the seriousness of the shapes, we select vivid warm colours, in a progression from dark to light. Both the design itself and the colour palette give a sensation of evolution, development and movement.
The result is a clean and uncluttered logo that ensure a strong aesthetically timeless look.
C25 / M100 / Y80 / K20
R159 / G28 / B51
Pantone 201 C
C0 / M70 / Y100 / K0
R243 / G112 / B33
Pantone 158 C
C0 / M0 / Y0 / K80
R88 / G89 / B91
Pantone 425 C